Krafton doubles down on India with another $250M bet beyond gaming

Krafton doubles down on India with another $250M bet beyond gaming

Krafton, the South Korean developer behind PUBG and Battlegrounds Mobile India (BGMI), announced a fresh commitment of $250 million to be deployed in India over the next three to four years, taking its total planned outlay in the country to more than $500 million. The new pledge follows the $250 million already invested since 2021 and is separate from a $670 million India‑focused growth fund that Krafton co‑created with Naver and Mirae Asset in December 2025, where it contributed roughly $137 million at the fund’s first close. The announcement came after Krafton chairman Chang Byung‑gyu met Indian Prime Minister Narendra Modi in New Delhi, where both leaders discussed expanding cooperation in gaming, artificial intelligence, robotics and other emerging technologies.

Krafton’s deepening financial stake comes despite a turbulent history with Indian regulators. After the Indian government banned PUBG Mobile in 2020 amid broader restrictions on Chinese‑linked apps, Krafton relaunched the game as BGMI in 2021, dropping Tencent as publisher and moving its servers to Microsoft’s Azure cloud to address security concerns. BGMI itself faced a ban in 2022, only to be allowed back on a three‑month trial in 2023. Undeterred, Krafton has continued to invest locally, backing roughly 18 companies—including gaming studios Nodwin Gaming and Loco, digital platforms Pratilipi and Kuku FM, and ad tech firm One Impression—and acquiring Pune‑based Nautilus Mobile, the creator of the Real Cricket franchise. The firm also launched KIGI Academy, an industry‑academia program aimed at nurturing game‑development talent in India.

Looking ahead, Krafton plans to extend the BGMI franchise with a “BGMI Lite” version slated for release by the end of 2026, signaling confidence in the market’s long‑term potential. The expanded investment is expected to fuel further AI, robotics and deep‑tech initiatives, positioning Krafton as a major player in India’s burgeoning tech ecosystem. By deepening its partnership with Indian stakeholders and building local capabilities, the company aims to diversify beyond pure gaming, leveraging the country’s large user base and growing talent pool to drive future growth across multiple high‑tech sectors.

Sources cited: 📰 TechCrunch ↗

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🌍World Economy

  • Trade and investment between countries could shift a little if things escalate.
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Editorial note: This analysis was produced by the News Effects Interpreter, an AI editorial tool that cross-references 1 independent news sources and contextualises events in terms of their real-world impact on ordinary people. Original reporting is linked above. News Effects does not alter the facts of source reports.